Plus Three: Strategy. Design. Technology.

Plus Three Announces Leadership Transition

Posted on 07/25/2013 @ 11:00 AM

Alice Lincoln named President, Founder Juan Proaño becomes CEO

Alice Lincoln

Alice Lincoln

WASHINGTON, DC – Plus Three, the leading online marketing firm for progressive causes and organizations, announced today that Alice Lincoln has been named President of the company, with founder Juan Proaño transitioning to CEO.

"It is a great honor to become President of a company that has been at the forefront of innovation in online marketing and technology, while working with organizations that are making positive change across the nation and world," said Alice Lincoln, President of Plus Three. "I am proud of our work and I look forward to what lies ahead for Plus Three and our clients."

Lincoln first came to Plus Three after leading web development for the Nobel Prize-winning international medical humanitarian organization, Doctors Without Borders/Médecins Sans Frontières. As Vice President of Product Development, she has overseen the innovation and growth of Plus Three's flagship online marketing platforms, ARCOS and Civitas, since 2005. In particular, she has led the effort to make the technology—originally built for multimillion-dollar nonprofits and political campaigns—both more powerful and available to smaller groups, effectively putting the same powerful advocacy and fundraising tools of a major national organization in the hands of state- and local-level nonprofits and political organizations.

Juan Proaño, CEO and Co-Founder

Juan Proaño

Juan Proaño will transition to CEO of Plus Three where he will focus on new business development. He founded the company in 2002 to bring his email marketing and technology expertise to political and nonprofit organizations, including the company’s first clients the Democratic National Committee, the Democratic Senatorial Campaign Committee, the Democratic Congressional Campaign Committee, John Kerry for President, and the NAACP.

To learn more, visit Plus Three’s website at, or contact Alice Lincoln at (866) 945-4889 ext. 707.

Founded in 2002, Plus Three ( is a state-of-the-art web-design and technology company that helps nonprofit, membership, and political organizations promote social change in America. Plus Three’s demonstrated commitment to developing innovative and effective online fundraising and advocacy tools has helped its clients raise over $250 million and engage over 12 million people – educating them and moving them to act in support of the causes and candidates they care about. To learn more, please visit:



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